One of the most recent companies to enter the Indian Smartphone market, LeEco, is already making its name big time in the country. LeEco entered the Indian market with its offering, the LeEco Le 1s. It can be revealed that LeEco has already sold over 200,000 Le 1s in just one month. These sales figures are considered as groundbreaking figures created by any mobile brand in India. It is believed that the Chinese Smartphone maker was able to acquire such astonishing figures thanks to the Le 1s ‘s superior performance, sleek, elegant design, great flagship features, vertically integrated content ecosystem edge and sustainable price. The Le 1s Superphone has broken several industry records to become on of the most sought-after Smartphone online.
Atul Jain, COO, Smart Electronics Devices, LeEco India, said,
“We are deeply humbled by the response we have received from our Indian consumers which has helped us achieve this leading industry position in such a short span of time. LeEco is in the true sense a game changer purely because of its disruptive business model and a user-centric ecosystem providing consumers a chance to experience disruptive technology at its best. What sets us apart is our ecosystem, which is a next-generation Internet engine. It is vertically-integrated to offer an online platform complete with content, devices, and applications, which promises to provide consumers seamless streaming of entertainment experience. We are committed to the Indian market and we are confident that we will maintain this enviable pace”.
Earlier, the Le1s achieved record breaking cumulative 20,28,000 registrations across its three flash sales, a highest number in the industry ever. The Superphone sports a Full HD (1920 x 1080 pixels) display covered in aviation aluminium perfected by sand blasting boosting that creates a combination of ruggedness and beauty. This 5.5 inch multi-touch device has a 13MP rear camera and 5MP front camera enabling users to capture their memorable moments in unprecedented quality. Le1s supports Type C charger. The reversible USB Type-C connector is technologically advanced than its competitors in many ways such as it has an additional sealing and PTC protection in-between wires, which is an industry first.
The Le 1s comes with a price tag of INR 10,999 and aims to redefine the value segment. Stunning design, best-in-class technology, compelling features, first of its kind content integration – all of this makes Le1s a leader in its segment hands down!
Buyers of the Le Superphones can expect a content ecosystem to be uploaded into its android-based EUI system in the 2nd quarter of this year since the company has already signed contracts with Eros and Yupp TV. The company has inked a deal Eros Now for Video-on-demand (VOD) and with YuppTV for TV content streaming.
LeEco promises to provide best-in-class after sales service with 555 service centers in important locations in the country, meanwhile providing 24*7 toll free services, and other value-added services.