Best tips to read before creating Facebook fan page
Facebook is more art than science, so the best way to know what works and what does not is experience, something we do quite often. Here are three tips you should test your site based on what we have learned.
1. Program publications
The first major challenge is to create community, to have a sufficient number of people who are fans of your page. The next challenge is to get as many of these people see what you post. And this can be a challenge depending on how much information they receive from other sources such as friends and other subscriptions. Just your message can not be displayed or lost in the photos of the last meeting of alumni.
Hence the importance of identifying the time slot in which it is more likely that their fans to see the messages. Based on the Like or comments you have made in the past, you know what time works best.
The good news is that in the case of renovation, Facebook includes the option to set the year, month, day and time you want your message to be published. This allows you to share your messages when you want without having to do it in real time.
The other option, if you’re not sure which is the best day or time to post, you can click on the green button Buffer who will schedule and publish by you at any time of day.
It’s no surprise that Facebook gives you more exposure to publications made directly in the box to update the program in third-party applications. So use this functionality further expose your message to the fans.
2. Personalize your applications
Personalize each of the applications so that invite action. A good idea is to use your own image instead of the default one in the application.
These application windows are a highly visible area on your page so you should use it to attract attention and bring an action in its visitors. Whether you are invited to an event, showing his latest collection or offering to download an eBook, these tabs will give exposure and more content that needs promoting.
3. Be funny – use images
People when in Facebook are with another provision. They are more relaxed, informal conversations waiting, consume information not sue them much thought. So rightly say that Facebook is a pub and a fair exposure Linkedin .
It’s like if you find the weekend his client in theaters with your family and talk about work.
Additionally, remember that each of the publications of your page competes with the news of his friends, which are usually more fun.
Although in some cases certain depth information and analysis can generate interest, it definitely generates more interaction, participation, comments and Viralization, those things are easy to consume, enjoyable, entertaining or amusing. And the ultimate champion format is the images.
It has several advantages to include images in your status updates:
- When an image is uploaded directly to Facebook (instead of linking to an external site), it exposes them to a greater number of fans (ie wider).
- An image is easy to consume and not have to think hard and get easier one I like.
- So therefore, if exposed to more people and more people give Like or comment, acquire new fans by word of mouth.
By doing this we have increased the fans organically (without advertising), more than any other time in our history.